Worked as part of the in-house creative team, partnering with the marketing department to produce unique, on-trend content internally as well as curate influencer and user-generated content for CVS Beauty's social channels. Art-directed photoshoots under the guidance of Beauty ACD and Senior Designer as well as collaborated with external agencies on various campaigns/initiatives. Collaborated with the marketing department as the sole ideation and production designer responsible for the weekly elevated beauty email that averaged approximately 400k in sales per week. Partnered with in-house creative, social, and marketing teams to help evolve the CVS beauty brand guides to be more successful and relevant within the ever-shifting sphere of social media.